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We already know that Volkswagen represents truly unbelievable value – it's the cornerstone of our new advertising 
campaign, but now customers don't just have to take our word for it – they can read all about it in the words of the Telegraph's 'Mr Money'. Motoring columnist Mike Rutherford writes that, "As Volkswagen's own slogan suggests, it's hard to believe, but Volkswagens have moved from being the dearest to one of, if not the, least expensive. Not only is it the case that official Golf prices are now below those for Astra and Focus, but ownership costs are lower, and resale values higher."
Rutherford goes on to say "Honestly, there is now no reason why the savvy and sane private buyer would invest his or her own money in a Corsa or a Fiesta over a Polo, or an Astra or Focus instead of a Golf."
Sinclair Volkswagen has revolutionised its used car service with the introduction of the brand New Volkswagen Bespoke Used Car programme.
POLO IS NAMED WORLD CAR OF YEAR The Polo scooped the overall World Car of the Year Award, beating off challenges from the Mercedes-Benz E-Class and Toyota Prius, and following the Golf – last year's winner – into the hall of fame. The jurors said: ' 'Boasting best-in-segment packaging and handling, this supermini's blend of classy looks, reliability and quality has meant it's consistently been one the market's best-sellers. Draped in head-turning stylish curves, the Polo is certainly one of the classiest small Volkswagens ever built. It's also safe, generating a maximum five-star Euro NCAP crash-test rating.
Presented at a ceremony at London's Grosvenor House Hotel, the prestigious Fleet Ne On collecting the awards, Volkswagen's Head of Fleet Services, Vincent Kinner, said: "To receive these awards from Fleet News is a great honour. They are a fantastic endorsement for two crucial models and the Volkswagen brand as a whole. We've started 2010 in a very strong position, a situation we hope to build on as the year progresses." Commenting on Volkswagen's success, the Fleet News judging panel added: "The Golf impresses fleet operators and drivers in equal measure. It has strong residual values and a wide choice of efficient engines that lead to low operating costs. Drivers see it as an aspirational car in its sector. "Build quality remains a class benchmark while the Golf is also enjoyable to drive. It scores highly for comfort and refinement as well as for its excellent road manners. "The Golf represents good value against other mainstream products, whose list prices increased more steeply during 2009 – a factor that also helps drivers minimise their BiK tax bills."
ADAC, the German motoring organisation, has awarded a sixth Gelber Engel (Yellow Angel) to the new Polo. The award - voted by readers of the Allgemeiner Deutscher Automobil-Club's Motorweit magazine - is one of the most coveted trophies in the auto industry. The new Polo was also voted second in the ADAC's Automobile of the year category against 33 other cars. The Gelber Engel award is named after ADAC's yellow breakdown vans - the yellow angels of members. The award was made at the Munich Residenz to Dr. Ulrich Hackenberg, Member of the Board of Management of the Volkswagen brand. Since its launch in May 2009, new Polo has won a Car of the Year award, auto motor sport decorated it with the Best Car of 2009. The Polo also got the Green and Golden Steering Wheel awards at Springer Verlag, and it was awarded the Auto Trophy prize by Autozeitung.
Golf has topped the Euro NCAP safety tests, nudging two hybrids - Honda's insight and Toyota's Prius - into second and third places. Euro NCAP tested 33 models in 2009. Golf was awarded five stars overall and achieved the highest rating to date for adult occupant protection by scoring a near-perfect 97 per cent. To achieve the overall rating, each car is put through four crash tests and a component test. It is than assessed by an inspector who considers test results and the safety equipment and features of the car. The Golf originally achieved a five star rating in Euro NCAP's 2008 tests. At the request of manufacturers, Euro NCAP reconsidered vehicles crash-tested in 2007/2008 and carried out the necessary tests and assessments to upgrade them to results applicable under its new rating scheme, which has stricter criteria and was introduced in 2009. The top seven cars tested by Euro NCAP are shown below, along with their test results. 1. Volkswagen Golf 2. Honda Insight 3. Toyota Prius 4. Hyundai i20 5. Toyota Avensis 6. Volvo XC60 7. Opel/Vauxhall Astra CAR DEALER GETS IN GEAR FOR FASHION SHOW VOLKSWAGEN CLAIMS DOUBLE HONOURS AT WHAT CAR? AWARDS The new Polo and Golf have claimed a brace of titles for Volkswagen at this year’s prestigious What Car? awards. The Golf successfully defended its Small Family Car title for the fourth year running. Once again, the award went to the Golf SE 1.4-litre TSI 122 PS 5dr model. In last year’s event, Sainz crashed in the final stages and lost out to team mate Giniel de Villiers. Sainz made sure of victory this year, but only just. He finished two minutes and 12 seconds ahead of team mate Nasser Al-Attiyah. Mark Miller claimed third position, while de Villiers finished seventh. It’s Volkswagen’s third Dakar victory and the second in succession.
CAR RETAILER RAISES FUNDS FOR CANCER CHARITY The Timeless Polo Film Festival saw film fans vote for their most loved film and receive tickets to see the winning film to mark the launch of the New Volkswagen Polo. Tim Gowling, brand manager for Sinclair Volkswagen Port Talbot, said: “On behalf of Sinclair’s I would like to thank all our guests who attended the cinema screens, at our five sites across POLO IS CAR OF THE YEAR 2010 The new Polo has beaten the Toyota iQ by 10 points to be voted Car of the Year 2010. The Polo received 59 scoring votes in total from the 59-strong j A shortlist of seven cars is then determined, from which the 59 European judges making their selection. Each judge has 25 points to allocate as they see fit, although at least five contenders must receive points. The last Volkswagen to win was the Golf in 1992. The full results are below. 1. Volkswagen Polo 347 points, 59 votes, 25 vote wins 2. Toyota iQ 337 points, 58 votes, 20 vote wins 3. Opel/Vauxhall Astra 221 points, 55 votes, 5 vote wins 4. Skoda Yeti 158 points, 54 votes, 4 vote wins 5. Mercedes-Benz E-class 155 points, 48 votes, 2 wins 6. Peugeot 3008 144 points, 49 votes, 2 vote wins 7. Citroen C3 Picasso 113 points, 47 votes, 1 win YOUNGSTER’S ART TAKES TO THE ROAD A primary school youngster who has won a design and paint competition will see his colourful design used as the basis for the new paint scheme of Sinclair Volkswagen Cardiff’s courtesy shuttle bus. Five years old, David Keane from Sully, entered the competition which marked the official launch of the Tyndall Street Volkswagen retailer, which was recently acquired by the Sinclair Group, securing over 100 jobs. David’s colourful and imaginative design will be hard to miss as the courtesy shuttle bus travels around the city centre each day. The winning design will also benefit David’s school, Sully Primary School which will receive £100. DOUBLE AWARD FOR SWANSEA MANAGERS Sinclair Volkswagen Swansea is celebrating an exclusive double award after two of its managers received national motor industry honours in recognition for their service to the automotive sector. Gareth Lloyd from Llanelli was named sales manager of the year award, while Michael Allison from Killay was presented with the service adviser of the year award at the recent Motor Trader Industry Awards 2009 held at the Grosvenor Hotel in London. Regarded as the biggest award event in the automotive retailing sector, the Motor Trader Industry Awards recognises and rewards excellence and innovation within the motor industry. Michael has over 20 years of automotive experience, since joining the Gorseinon Road retailer straight from school. He has progressed up the career ladder from apprentice technician through to his current role as service manager. Having joined the Sinclair team in 2000, Gareth has amassed 22 years of sales experience. His varied sales roles have provided him with a valuable insight into customers’ needs and staff development. Both managers were required to submit a comprehensive assessment of their attributes and skills supported by evidence from customers. The winning pair attended an intensive interview by the award judges who evaluated their service standards, procedures and customer satisfaction records. Speaking of the award Michael said: “We had a fantastic evening and were delighted to win our categories. Competition was tough which made winning the award even better. “We are very proud to represent the high level of service that Swansea customers have come to expect from the Sinclair team.” Sinclair Brand Manager, Clive Hopkins who encouraged the pair to enter added: “Both Gareth and Michael are clear examples of how successful management helps to maintain a successful business through this tough trading environment. “We’re proud at Sinclair to regularly receive high levels of customer satisfaction and this was reflected in the fact we were the only business on the night to win two awards out of the 18 categories.” A service team from Swansea has been named as one of the top ten in the UK after achieving The after sales team at Sinclair Volkswagen Swansea is among the top 100 in Europe for the Volkswagen brand. And one of ten in the United kingdom Positive feedback from customers and excellent customer loyalty figures ensured Sinclair secured its status as one of Britain’s best. The award is yet another triumph for the retailer after two of its manager’s took sales manager of the year and service manager of the year at the national Motor Trader Industry Awards 2009, earlier this year. Sinclair brand manager, Clive Hopkins, stated “To have one of the best service teams in the UK and Europe is testament to the expertise of everyone at the retailer. “The team thoroughly deserves this acknowledgment as they have strived to deliver total customer satisfaction. “The team’s ethic is to make sure every customer are given accurate information before, during and after their car is in the after sales department .” “Their positive attitude has inspired everyone at our retailer and is demonstrated with this award.” Clive Hopkins will be presented with the award at a ceremony held at Volkswagen’s head office in Wolfsburg, Germany in September. For further information on the Volkswagen range on Gorseinon Road call Sinclair Swansea on 01792 894951. 
Holding its own in the most competitive market segment, the all-new Polo is one of Volkswagen's star performers.
'Behind the wheel, the Polo demonstrates mature manners and boasts a superb driving position that's adjustable and, in common with the latest Golf, all the controls are well weighted and precise. The Polo is just one brilliant supermini.
ws Awards honoured the fleet industry's top achievers over the past 12 months. 
The Polo claimed the hotly contested Supermini title and was also named Best Buy in the more than £11,000 sub-category. These accolades for the SE 1.4-litre five-door model add to the string of awards that the new Polo has won since its launch in September last year, including the 2010 European Car of the Year title. 
Volkswagen romped to a 1-2-3victory in the Dakar Rally on Saturday 16 January. The 300 PS diesel-powered Race Touaregs beat a disappointed BMW X-Raid team by more than two hours. Two-time World Rally Champion Carlos Sainz drove his Race Touareg faultlessly to realise his dream of winning the Dakar. 
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udging panel, including 25 selections as the number one car. In contrast the iQ received 58 votes, with 20 selections as the best car. The result is determined from a list of 33 new cars that are voted on by European car journalists.
record levels of customer satisfaction.
